Made in Nature

Made in Nature, Sunsweet’s sister company, had out grown the capabilities of their previous marketing agency. They came to Grid looking to add a new product to an existing product line, and for assistance in meeting packaging requirements both domestically and internationally.

Getting Into Retail: From Packaging to Pitch

As an entrepreneur, nothing excites quite like the word ‘sales.’ And getting your product into a retail store is a great way to start getting them. But how do you approach retailers and what do you say to them when you do?

Big box stores vs. mom & pop shops

First, it’s important to...

Good Things Come in Good Packaging

If you sell a product, chances are you’ve also had to consider how you package it for your customers. Does it come in a bottle, jar, box, or bag? Is it vacuum-sealed, taped, held closed with glue? Does it come packaged with instructions, warranty information, or return labels? Are you required to...